Brand Story Video Proposal for Novari
One of our Telly Award-winning videos, showcasing the vision behind
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WHO WE ARE
SPIRO Creative are storytellers that use video to build relationships between businesses and customers using what we call heart & soul filmmaking. WHAT WE DO We create more than just video. We find the heart of your business and express that to the world in a way that authentically connects you to your audience. WHY WE DO IT The etymological origin of "SPIRO" is latin: To Breathe Life Into; Breathe the Spirit of; mind, soul & courage. We unearth your businesses most powerful narrative - why you do what you do- and create a boundless, soulful expression that resonates with viewers as a beacon amongst the sea of hollow marketing. Your story deserves to be told. We want to tell it. |
CREATIVE BRIEF
Novari Collective Brand Story Video
Objective:
To craft a compelling brand story video that showcases Novari Collective’s expertise, creativity, and collaborative spirit. This video will position them as the premiere choice for home staging and interior design, highlighting their transformation process and dedication to curating breathtaking spaces.
The look and feel is reminiscent of high class brands such as Rolex and Mercedes.
Concept:
The video follows a journey of transformation that occurs in a space with Novari’s special touch, beginning with an empty space which evolves throughout the video into a beautifully styled interior. We see the Novari Collective team helping a client, collaborating, selecting materials, and bringing their creative vision to life, blending expertise with passion to create stunning results.
For instance:
We open on a blank space, and an overwhelmed client looking at it.
Voice Over: “When you see this you might think of a hundred different decisions, being pulled in a dozen different directions.”
The Novari Team look at the empty space.
Voice Over: “We see this as an opportunity to create something extraordinary.”
The video concludes with a stunning finished interior, and the Novari team gathered around the thrilled client.
This story is intercut with behind-the-scenes footage of the Novari Collective team photo shoot (to emphasize the camaraderie and personality of the team), as well as footage that thematically assists the voice over discussing the collaborative and comprehensive approach the team takes (close ups of complimentary colours and differing textiles and accents).
Key Messages: Novari Collective doesn’t just decorate spaces—they transform them. Led by industry leader Katie and a team of award-winning designers, they bring a wealth of experience and creativity. Their process is deeply collaborative, ensuring every project is custom-tailored to the client.They balance aesthetics with functionality, making spaces feel both beautiful and livable. Their work is proven to enhance home value, helping properties sell faster and for higher prices.
Visual Style & Tone: Modern, sleek, and sophisticated visuals. A mix of warm, candid team moments and polished, high-end staging transformations. High-energy cuts mixed with slow-motion shots to emphasize key design moments.
Target Audience: Homeowners looking to sell or redesign their space. Realtors and property developers seeking high-quality staging. Design-conscious clients who value a curated, professional approach.
Objective:
To craft a compelling brand story video that showcases Novari Collective’s expertise, creativity, and collaborative spirit. This video will position them as the premiere choice for home staging and interior design, highlighting their transformation process and dedication to curating breathtaking spaces.
The look and feel is reminiscent of high class brands such as Rolex and Mercedes.
Concept:
The video follows a journey of transformation that occurs in a space with Novari’s special touch, beginning with an empty space which evolves throughout the video into a beautifully styled interior. We see the Novari Collective team helping a client, collaborating, selecting materials, and bringing their creative vision to life, blending expertise with passion to create stunning results.
For instance:
We open on a blank space, and an overwhelmed client looking at it.
Voice Over: “When you see this you might think of a hundred different decisions, being pulled in a dozen different directions.”
The Novari Team look at the empty space.
Voice Over: “We see this as an opportunity to create something extraordinary.”
The video concludes with a stunning finished interior, and the Novari team gathered around the thrilled client.
This story is intercut with behind-the-scenes footage of the Novari Collective team photo shoot (to emphasize the camaraderie and personality of the team), as well as footage that thematically assists the voice over discussing the collaborative and comprehensive approach the team takes (close ups of complimentary colours and differing textiles and accents).
Key Messages: Novari Collective doesn’t just decorate spaces—they transform them. Led by industry leader Katie and a team of award-winning designers, they bring a wealth of experience and creativity. Their process is deeply collaborative, ensuring every project is custom-tailored to the client.They balance aesthetics with functionality, making spaces feel both beautiful and livable. Their work is proven to enhance home value, helping properties sell faster and for higher prices.
Visual Style & Tone: Modern, sleek, and sophisticated visuals. A mix of warm, candid team moments and polished, high-end staging transformations. High-energy cuts mixed with slow-motion shots to emphasize key design moments.
Target Audience: Homeowners looking to sell or redesign their space. Realtors and property developers seeking high-quality staging. Design-conscious clients who value a curated, professional approach.
Sample Videos We've Done
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How we capture a brand.
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How we share a legacy story.
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Design Illumination - how we can incorporate photos.
We can provide many more samples if needed.
SERVICES OUTLINED
(1) 60-90 second Brand Story Video
PRE-PRODUCTION
Conceptual and planning meeting
Scripting, Writing and Preparation Prior to Filming
Co-ordination of Shoot Day and Shot List
PRODUCTION
4.5 hour Video Shoot at up to four locations
Director to facilitate, (1) Videographer to shoot
1 Cinema Camera set-up, 1 HD Camera set-up with Canon L Series Lenses
1 - 4K Drone Camera, or teleprompter (if needed)
Professional Lighting and Sound Equipment
POST- PRODUCTION
Editing to music with logo, graphics and contact information
Two rounds of edits from your feedback of the rough drafts
HD quality digital files uploaded to Vimeo for download
There's a 4-6 week turn around time on delivery of videos from the day we film.
OTHER EXPENSES
Travel Cost is included if the video shoots are in the Lower Mainland
VIDEO PRICING:
$2,500 or join the SPIRO CLUB especially for passionate business owners like you and get this video plus 6 more!
Thank you for allowing us to quote on your video project. We believe that video needs to be engaging and entertaining to attract views. We work hard to develop a concept that will not only deliver customer views but will be worth sharing online. SPIRO Creative specializes in bringing out the "heart of the story" through our visual poetry and passion for what we do.
Adera Angelucci
Co-Founder/ Producer/ Director
e: [email protected]
p: 778-889-5545
(1) 60-90 second Brand Story Video
PRE-PRODUCTION
Conceptual and planning meeting
Scripting, Writing and Preparation Prior to Filming
Co-ordination of Shoot Day and Shot List
PRODUCTION
4.5 hour Video Shoot at up to four locations
Director to facilitate, (1) Videographer to shoot
1 Cinema Camera set-up, 1 HD Camera set-up with Canon L Series Lenses
1 - 4K Drone Camera, or teleprompter (if needed)
Professional Lighting and Sound Equipment
POST- PRODUCTION
Editing to music with logo, graphics and contact information
Two rounds of edits from your feedback of the rough drafts
HD quality digital files uploaded to Vimeo for download
There's a 4-6 week turn around time on delivery of videos from the day we film.
OTHER EXPENSES
Travel Cost is included if the video shoots are in the Lower Mainland
VIDEO PRICING:
$2,500 or join the SPIRO CLUB especially for passionate business owners like you and get this video plus 6 more!
Thank you for allowing us to quote on your video project. We believe that video needs to be engaging and entertaining to attract views. We work hard to develop a concept that will not only deliver customer views but will be worth sharing online. SPIRO Creative specializes in bringing out the "heart of the story" through our visual poetry and passion for what we do.
Adera Angelucci
Co-Founder/ Producer/ Director
e: [email protected]
p: 778-889-5545
