Creative Video Proposal for DishPal
One of our Telly Award-winning videos, showcasing the vision behind
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WHO WE ARE
SPIRO Creative are storytellers that use video to build relationships between businesses and customers using what we call heart & soul filmmaking. WHAT WE DO We create more than just video. We find the heart of your business and express that to the world in a way that authentically connects you to your audience. WHY WE DO IT The etymological origin of "SPIRO" is latin: To Breathe Life Into; Breathe the Spirit of; mind, soul & courage. We unearth your businesses most powerful narrative - why you do what you do- and create a boundless, soulful expression that resonates with viewers as a beacon amongst the sea of hollow marketing. Your story deserves to be told. We want to tell it. |
CREATIVE BRIEF
1. Heart-centred “A Helping Hand"
A single mom is overwhelmed at home with an active toddler and a baby, trying to balance caring for both. She is frazzled, frustrated and exhausted (quick cuts of changing diapers, chasing after the toddler, cleaning up after them, etc). She orders through DishPal while holding her baby in one hand, the toddler running around her. The DishPal driver gets the order on his phone, on which the screensaver is his child. He arrives with the order, and the mother opens the door. The toddler comes out with paint on his or her hands. The mother apologizes, but the driver says he understands. He holds out his hand and the toddler gives him a high five, leaving
a handprint behind.
2. Comedic - “A Night In"
A wife is at home with two children, being overwhelmed much like the video above, but to comedic effect. Her husband comes home and suggests they go out for a nice dinner. The wife gives him a look of doom - her hair is a mess, she is in sweatpants, the children are messy disasters. The husband wisely says, “Or we can order in.” He orders DishPal and then we see the family together gathered around the table, spending time together without pretence of appearance.
3. Comedic - “The Race"
A young man is texting with his date - he proposes making dinner. She leaves her home. In montage, we see the man failing spectacularly at trying to make dinner - burning things, having nothing in his fridge, nearly starting a fire, being disgusted tasting what he’s made). He orders DishPal and is relieved - until he gets a text from his date telling him she’ll be there in 20 minutes (we can adjust the time). He opens the DishPal app to track the driver. The race is on - we see the date en route, as well as the driver on his way. He rushes around getting plates out, etc. He gets a text from his date saying she’ll be right there. The driver arrives, and the man ushers him in. The date knocks on the door, and the man’s eyes go wide. He opens the door and brings her in to show her the fantastic dinner plated on the table. She is very impressed. From around the back of the house, the driver walks around back to his/her car. The man sees the driver through the window and they share a fist pump or a bow, something to symbolize the victory.
“We go above and beyond."
1. Heart-centred “A Helping Hand"
A single mom is overwhelmed at home with an active toddler and a baby, trying to balance caring for both. She is frazzled, frustrated and exhausted (quick cuts of changing diapers, chasing after the toddler, cleaning up after them, etc). She orders through DishPal while holding her baby in one hand, the toddler running around her. The DishPal driver gets the order on his phone, on which the screensaver is his child. He arrives with the order, and the mother opens the door. The toddler comes out with paint on his or her hands. The mother apologizes, but the driver says he understands. He holds out his hand and the toddler gives him a high five, leaving
a handprint behind.
2. Comedic - “A Night In"
A wife is at home with two children, being overwhelmed much like the video above, but to comedic effect. Her husband comes home and suggests they go out for a nice dinner. The wife gives him a look of doom - her hair is a mess, she is in sweatpants, the children are messy disasters. The husband wisely says, “Or we can order in.” He orders DishPal and then we see the family together gathered around the table, spending time together without pretence of appearance.
3. Comedic - “The Race"
A young man is texting with his date - he proposes making dinner. She leaves her home. In montage, we see the man failing spectacularly at trying to make dinner - burning things, having nothing in his fridge, nearly starting a fire, being disgusted tasting what he’s made). He orders DishPal and is relieved - until he gets a text from his date telling him she’ll be there in 20 minutes (we can adjust the time). He opens the DishPal app to track the driver. The race is on - we see the date en route, as well as the driver on his way. He rushes around getting plates out, etc. He gets a text from his date saying she’ll be right there. The driver arrives, and the man ushers him in. The date knocks on the door, and the man’s eyes go wide. He opens the door and brings her in to show her the fantastic dinner plated on the table. She is very impressed. From around the back of the house, the driver walks around back to his/her car. The man sees the driver through the window and they share a fist pump or a bow, something to symbolize the victory.
“We go above and beyond."
Sample Heart of Your Business and Brand Video
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Sample Eye Catchers (Commercials)
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SERVICES OUTLINED
(2) 60-90 second Brand Story Videos (creatives above), (2) 45-60 second Eye Catcher's sharing the DishPal Driver experience and the Restaurant experience being affiliated with DishPal.
PRE-PRODUCTION
Conceptual and planning meeting
Scripting, Writing and Preparation Prior to Filming
Co-ordination of Shoot Days
Actors and confirming locations for the Filming
PRODUCTION
12 hour Video Shoot at up to 6 locations
Director to facilitate, (1) Videographer to shoot
1 Cinema Camera set-up, 1 HD Camera set-up with Canon L Series Lenses
Professional Lighting and Sound Equipment
4 K Drone if required
POST- PRODUCTION
Editing to music with logo, graphics and contact information
One round of edits from your feedback of the rough draft
HD quality digital files uploaded to Vimeo for download
There's a 4-6 week turn around time on delivery of videos from the day we film.
OTHER EXPENSES
Travel Cost is included if the video shoots are in the Lower Mainland
Actor Fee's included if we use people we usually work with
VIDEO PRICING:
$7,000 with 2 payment options. 1. 50% upfront and 50% upon delivery of the first 2 videos. or 2. Pay $1750 a month over 4 months.
Option to save 5% of the total bill if entire amount is paid upfront.
Thank you for allowing us to quote on your video project. We believe that video needs to be engaging and entertaining to attract views. We work hard to develop a concept that will not only deliver customer views but will be worth sharing online. SPIRO Creative specializes in bringing out the "heart of the story" through our visual poetry and passion for what we do.
Adera Angelucci
Co-Founder/ Producer/ Director
e: [email protected]
p: 778-889-5545
(2) 60-90 second Brand Story Videos (creatives above), (2) 45-60 second Eye Catcher's sharing the DishPal Driver experience and the Restaurant experience being affiliated with DishPal.
PRE-PRODUCTION
Conceptual and planning meeting
Scripting, Writing and Preparation Prior to Filming
Co-ordination of Shoot Days
Actors and confirming locations for the Filming
PRODUCTION
12 hour Video Shoot at up to 6 locations
Director to facilitate, (1) Videographer to shoot
1 Cinema Camera set-up, 1 HD Camera set-up with Canon L Series Lenses
Professional Lighting and Sound Equipment
4 K Drone if required
POST- PRODUCTION
Editing to music with logo, graphics and contact information
One round of edits from your feedback of the rough draft
HD quality digital files uploaded to Vimeo for download
There's a 4-6 week turn around time on delivery of videos from the day we film.
OTHER EXPENSES
Travel Cost is included if the video shoots are in the Lower Mainland
Actor Fee's included if we use people we usually work with
VIDEO PRICING:
$7,000 with 2 payment options. 1. 50% upfront and 50% upon delivery of the first 2 videos. or 2. Pay $1750 a month over 4 months.
Option to save 5% of the total bill if entire amount is paid upfront.
Thank you for allowing us to quote on your video project. We believe that video needs to be engaging and entertaining to attract views. We work hard to develop a concept that will not only deliver customer views but will be worth sharing online. SPIRO Creative specializes in bringing out the "heart of the story" through our visual poetry and passion for what we do.
Adera Angelucci
Co-Founder/ Producer/ Director
e: [email protected]
p: 778-889-5545
